We set and achieve an annual target to invest at least one per cent of our pre-tax profits in support of charities and community projects. We use the London Benchmarking Group’s (LBG) reporting model to calculate our community contributions which provides a standardised way of managing and measuring corporate community engagement.
The chart above presents a breakdown of our community contributions, using the LBG reporting model. We measure the direct contributions we make to the community, in the form of cash donations, gifts in kind and also staff time and management costs.